
Picture yourself on a golden-sand beach under swaying palms, the sun warming your skin. You slip on a pair of Reef sandals and instantly feel cushioned comfort beneath your feet. That blissful moment captures the Reef Dream – a vision born in 1984 when two surfer brothers crafted the first ultra-comfortable flip-flops. Over four decades, Reef has become synonymous with adventure, comfort and sustainability. Today, Reef has spent four incredible decades crafting high-quality, ultra-comfortable footwear inspired by the beach and surfing lifestyle. In other words, every Reef product is designed so you can soak in every ocean breeze, pursue every wave, and wander wherever the tide leads – all while feeling at home in your shoes.
Women’s Collection: Comfort Meets Style
Reef encourages women to “explore freely in the most comfortable, durable, and stylish footwear.” Whether you’re headed to a beachfront café or walking city streets, Reef’s women’s sandals, slides, and flip-flops are built for all-day ease. Each pair features padded footbeds and sturdy soles so you can stay on your feet from sunrise yoga to sunset strolls. From sleek leather straps to vibrant animal-print slides, every style is made to last and look great.

- Cushioned Comfort: Flip-flops and slides with extra padding feel plush underfoot, so you can walk miles of beach or boardwalk without fatigue.
- Built to Last: High-quality materials and construction mean your Reef shoes stand up to years of sun, sand, and surf.
- Fashion-Forward: From platform sandals to braided leather styles, Reef’s women’s line delivers on-trend designs in a rainbow of colors and prints – perfect for expressing your personal style.
Whether you’re wearing a sundress or shorts, there’s a Reef pair to match. Comfortable cushioned sandals like the Vista Sunset or Cushion Bloom are firm favorites, while elegant platforms and strappy styles let you dress up without ever compromising comfort. Try Reef’s arch-support options to keep your feet feeling fresh all day. In every style, the promise remains: Reef sandals let you look and feel great from beach to brunch.
Men’s Collection: Built for Adventure
Reef’s men’s sandals are literally “built for comfort, adventure & style.” From beach days to backyard barbecues, each pair features a cushioned footbed and secure straps so your feet stay happy on every outing. Need something rugged? Reef offers durable walking sandals and outdoor styles with extra traction and flexibility for rocks, trails, or even light hikes. And when water’s in the plan, Reef has you covered – water-resistant sandals and slip-on beach styles are engineered to handle sand, surf, and sun easily.
- All-Day Cushion: Every casual sandal has a soft, foam footbed and snug straps, so you can chase your kids, play volleyball, or walk the pier in total comfort.
- Rugged Durability: Look for reinforced soles and treaded bottoms on Reef’s outdoor sandals – they grip wet rocks and sandy dunes alike.
- Water-Ready Design: Reef’s quick-dry slides and water sandals shrug off salt and surf, so you can paddle out or hop off the boat without worrying about soaked shoes.
- Travel Friendly: Lightweight travel sandals with built-in arch support (like the new Swellsole Atlantic) make packing easy. Slip them on for long flights or road trips and feel supported mile after mile.
In short, Reef covers all bases. Whether you prefer a classic leather summer sandal or a sporty flip-flop, you get “the perfect blend of style, support, and performance.” From a morning hike to an evening bonfire, Reef men’s shoes keep pace with your adventure – all with that signature soft comfort.
Sustainable by Nature: Reef’s Eco-Friendly Promise
Reef’s love for the ocean runs deep, and it shows in their commitment to the planet. Sustainability has been part of the Reef DNA since the beginning. The founders made a promise early on: use renewable, recycled, or organic materials wherever possible. By 2007, Reef even went 100% PVC-free, meaning no harmful plastics on your feet. Today, the brand doubles down on that promise with innovative eco-friendly materials:

- Recycled Straps (RPET): Since the very first Reef sandal, straps included recycled plastic fibers. As of Spring 2020, every toe post, liner, and webbing strap is now 100% recycled polyester made from post-consumer bottles.
- Green Foam (Sugarcane EVA): Reef introduced a biobased midsole made from sugarcane. With 51% bio content, this foam replaces traditional petroleum oil and is carbon neutral – all while staying durable for everyday wear.
- Natural Materials: Many Reef insoles and liners are pure cotton, and select sandals feature cork or jute details. For instance, some women’s sandals use braided paper and jute straps for a breezy, natural look. These earth-derived materials feel great and biodegrade much more easily.
- Eco Leather: All leather used by Reef comes from tanneries meeting strict environmental standards (Leather Working Group Gold/Silver certified). Most leather components use Reef’s “ISA Lite” low-impact process, saving water and energy. (In fact, Reef’s light leather lines helped save over 1 million gallons of water in 2019 alone.)
Reef’s initiatives mean your toes tread lightly on the planet. Every time you sport Reef sandals, you’re walking on recycled content and responsible materials – a great way to enjoy nature while protecting it. By mixing post-consumer plastics, plant-based foam, and sustainable fibers, Reef keeps the oceans cleaner and the beaches beautiful for generations to come.
Beach-Ready Apparel: Casual Coastal Style
Reef isn’t just shoes – it’s a whole beach lifestyle. Their apparel line carries the same surf-inspired spirit. Think lightweight T-shirts and tanks in breathable cotton, sun-protective (UPF) rash guards for the water, boardshorts and swim trunks that dry fast, plus hoodies and jackets for chill evenings by the ocean. Every piece mirrors that easygoing vibe: laid-back patterns, tropical prints, and cozy fits. For example, Reef shirts and shorts are designed to mix with their sandals seamlessly – a matching pallet of blues, whites, and earthy tones that suit poolside or city sidewalk. Whether you’re hunting waves or city sunsets, Reef’s clothing keeps you covered in casual comfort.

Reef for All Ages: Men, Women and Kids
Reef truly outfits the whole family. Their Kids’ Collection has adorable, sturdy shoes for little adventurers. The Kids’ Summer Collection is all about getting the whole family in summer-ready styles. Colorful prints, Velcro straps, and slip-on designs let kids move freely from the sandbox to the shallow surf. Tiny travelers will love the Reef Sharks swim shorts and water shoes that pair perfectly with dad’s Reef sandals – a fun nod to the ocean theme. Parents will appreciate easy-wipe materials and true-to-size fits so the whole crew stays comfortable.
No matter your age, Reef is there. Mom and dad can coordinate with matching flip-flops (many adult styles even have mini-me versions!), and brothers, sisters, and cousins can romp around in Reefs made just for them. In short, everyone can share in the Reef experience – from a two-year-old learning to walk on sand to grandparents strolling the beach promenade.
Partners in Comfort: Reef and Fair Harbor
Reef’s love for the beach extends beyond its own brand. Take Fair Harbor, a like-minded beachwear company. Fair Harbor’s mission mirrors Reef’s: “ultra-comfortable apparel made from recycled materials.” Their swim trunks and tees are famously soft (even after countless washes) and crafted from recycled plastic bottles – just like Reef’s straps. One retailer praises Fair Harbor for offering “the world’s most comfortable and sustainable beachwear made from recycled plastic bottles.”
This shared ethos makes for a perfect pairing. Reef and Fair Harbor have even teamed up (see the Reef Sharks and other collabs) so you can mix Reef sandals with Fair Harbor swim and clothing. Imagine Dad in Reef slide-sandals and Fair Harbor swim trunks, Mom in Reef sandals and a Fair Harbor rashguard, and the kids in their Reef flip-flops and matching Fair Harbor Reef Sharks swimwear. Together, the two brands double down on style and eco-friendliness. By supporting both, you’re choosing gear that’s gentle on your feet and on the planet.

Ready for Your Next Adventure
Now that you’re dreaming of shoreline sunsets and boardwalk strolls, it’s time to make it real. Head over to Reef to explore the latest collections. Check out the new arrivals in sandals, shoes, and apparel for men, women, and kids. And remember – shopping Reef has perks: free shipping on all orders over $65 (plus 30-day free returns) means you can try on styles risk-free.
Slip into Reef, feel the difference underfoot, and step out in confidence. With Reef’s sandals and Fair Harbor’s sustainable swimwear, every day can feel like a beach day. Your perfect summer adventure – and perfect pair of sandals – is just a step away.
Shop Reef now and make every step count!